A sample of recent, favorite projects, spanning Art Direction, Branding, UX, UI and more.
Human centered research utilizing UX and market research strategies, to evaluate your business goals against your consumer's interests and help you make data-backed decisions in everything from product features to brand design.
Creative director and brand strategist, mission / vision; writing and planning, system and identity design. Helping business leaders and boards through the branding process, including naming, logo-mark, and identifying design needs.
Graphic Artist for major motion pictures, specializing in set-dressing and props, working alongside the ART DIRECTOR, PRODUCTION DESIGNER, PROP MASTER, and SET DECORATOR. Union: IASTE 491
My Human Centered Design process includes aspects of Design Research, UX and Service Design. If it can be designed I can help you make it; from experiences to systems, from process to visual artifact.
Design generalist, my abilities stretch across physical and digital media from letterpress to AR. My "T" —special interest—falls on typography and design systems.
Taking your established brand and shaping how it looks and works across media type and audience reach, to meet your business goals.
Specializing in assessing user flow, and identifying UI barriers to success through user testing.
Sample client list:
From brand identity design to event experience design, augmented reality, and more.
Sample client list:
I have been fortunate enough to mentor and teach over 1000 students, and many design professionals as well.
Sample list of institutions:
Feel free to email me@bethanyarmstrong.com or get in touch with me via LinkedIn.
To schedule a consultation, please email me to get started. I will send a Calendly link for your convenience.
